Research. Insight. Strategy.
We find out what and how people think, globally.
Whether the general public, voters in a certain part of the country, consumers of your product, or potential new markets, we apply our unique experience and expertise to help you understand your audience, design your campaigns, or engage with your markets.
We formed JLP after three years running the research programme for 10 Downing Street, in the heart of politics. Through a range of quantitative and qualitative methods, we know which questions to ask to get the richness of understanding that you need.
And rather than just tell you what people think and leave you to fill in the blanks, we provide rich strategic advice on what the research means for you and help you craft your next steps - all in a context of a public that is increasingly uncertain and volatile.
We operate on a global scale with research capability in every major region.
In our clients’ words
Former Prime Minister of the United Kingdom, the Rt Hon Theresa May: “[Their] work in the field of opinion research has been absolutely vital and has helped to shape everything we have done in Number 10… [the] insights have not only supported our work in Government but have also helped to provide a clear direction for the Conservative Party as it seeks to win a majority in the next general election – so will be of lasting value.”
Lord Barwell, former Chief of Staff to the British Prime Minister: “I can think of few people in British politics who better understand the realignment that is taking place, and what the Conservative Party needs to do to hold onto its existing support”
Sir Mick Davis, former chief executive of the British Conservative Party: “J.L. Partners is diligent, professional with a rare intellect and abundance of integrity... skills needed when spelling out difficult truths to powerful people”